Creating a Client Welcome Pack
When signing a new client, I think it’s really important to make them feel safe in their decision to choose to work with you. More often than not, service providers require payment in part or full, up front, and this can make some people nervous, so it’s vital to prove that you’re trustworthy.
If you were to order a product from an online shop, you notice how that product arrives to you. How is it packaged? Do you feel as though you are opening a gift that’s beautifully wrapped? Those extra little touches make the recipient feel special, gives them a warm fuzzy feeling inside! If you are a service based business, sending a new client their own welcome pack will give them a similar feeling, as well as getting down in writing a proposal of work, expected timeframes etc so that you know you’re both on the same page.
What to include
Close the document off, thank them for their time and reiterate how excited you are to work together! Remember they need you & your business, you are the specialist in your area of expertise & you thrive in their success!
To help you along your way, we’ve created a FREE template to create your very own Client Welcome Pack! Adjust as you need to, match the colours to your own branding and save as a PDF to send all your client documents together in a user friendly format!